Content Writer
Job Description
CONTENT WRITER, MIT Professional Education (PE), to write news articles, identifying and researching topics, conducting interviews, and writing original content; and develop original content for marketing campaigns (i.e., email, web, social media, blogs, videos, ads, events). Will also measure success of campaigns and optimize campaign content, ensure messaging is on-brand, manage/maintain content repository and assets, provide marketing logistic support for programs/events, provide recommendations to the assistant director, and support director of marketing and communications with communications initiatives.
MIT PE offers a suite of education programs and products to serve the continuing educational needs of professionals globally.
REQUIRED: bachelor’s degree in journalism, marketing, communications, or related field; three years’ professional journalistic experience developing original content; experience developing strategic plans for marketing communications; understanding of and ability to apply the principles of writing for the web and mobile, including search engine optimization; excellent project management, organizational, interpersonal, decision-making, and oral and written communication and presentation skills; experience with interviewing C-Suite; in-depth knowledge of marketing, web, social media, and project management; good judgment with confidential information; proficiency with Macs, Microsoft Office (Word, Excel, PowerPoint), Adobe Creative Suite (InDesign, Photoshop), Drupal, Salesforce, Pardot, web content management systems, marketing automation tools, project and social media management software, basic HTML, SEO, and Google Analytics. Must be able to write in different tones of voice on a range of subjects within a variety of contexts/structures; deliver high-quality work product under tight deadlines; grasp new market needs and gauge cultural differences; build productive collaborations with individuals at all levels; and work independently in a fast-moving and changing environment. PREFERRED: experience working in higher education. Job #20250-7
Must be able to travel domestically and work on weekends and evenings as required.
reposted 7/31/24
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